
Privacy Policy
Effective date: August 7, 2026
Hersey Photography respects your privacy and is committed to handling your personal information and photographs responsibly. Hersey Photography is a creative brand of Hersey Creative Studios, LLC, based in Truth or Consequences, New Mexico.
This Privacy Policy explains what information we collect, how we use it, when it may be shared, and the choices available to you.
Information We Collect
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Depending on how you interact with us, we may collect:
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Your name, email address, telephone number, and mailing address
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Appointment, event, session, and photography preferences
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Messages, questions, and special requests you send us
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Booking, order, invoice, and payment information
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Newsletter subscription information
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Photographs and other images created during photography sessions
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Information submitted for school photographs, including a student’s name, school, grade, teacher, and parent or guardian contact information
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Technical information collected automatically by our website, such as an IP address, browser type, device type, pages visited, and cookie information
We do not knowingly request Social Security numbers, government identification numbers, medical records, or other unnecessary sensitive information through our website.
How We Collect Information
We may collect information when you:
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Complete a website form
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Request information or contact us
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Book a photography session
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Place a school-photo or print order
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Make a payment
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Subscribe to our newsletter
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Communicate with us by telephone, email, social media, or another service
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Participate in a photography session or event
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Visit or interact with our website
How We Use Information
We use information to:
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Respond to questions and requests
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Schedule and provide photography services
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Prepare for photography sessions and events
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Process school-photo, print, and digital-image orders
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Match student information with the correct photographs and order
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Deliver photographs, products, and galleries
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Communicate about appointments, orders, payments, and delivery
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Provide customer service
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Send newsletters or promotional messages when someone has chosen to receive them
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Maintain business, tax, transaction, and legal records
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Protect our website, customers, and business from misuse or fraud
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Improve our website, services, and customer experience
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Comply with applicable laws and valid legal requests
We do not sell personal information.
School Photographs and Information About Minors
Our school-photo ordering process is intended to be completed by a parent, legal guardian, school representative, or other authorized adult. Children should not submit personal information through our website without the involvement of an authorized adult.
Information about students is used only as reasonably necessary to identify students, organize photography sessions, fulfill orders, deliver photographs, communicate with parents or guardians, and coordinate with participating schools.
We may share limited student or order information with the applicable school when needed for scheduling, identification, order coordination, or delivery. We do not use a student’s school, grade, teacher, or order information for unrelated advertising.
A student’s photograph will not be used publicly for our portfolio, website, social media, advertising, or promotional materials.
This website is not directed to children under 13, and we do not knowingly collect personal information directly from children under 13. If you believe a child has submitted information without appropriate adult involvement, please contact us so we can review and, when appropriate, remove it.
Photographs and Client Galleries
Photographs may be stored while we edit images, fulfill orders, maintain client records, create backups, and provide reasonable support for past orders.
When an online gallery is provided, clients are responsible for protecting their gallery link, password, download code, or other access information. Please share gallery access only with people you trust.
Possession of a photograph does not automatically grant commercial-use rights or ownership of the copyright. Please review the applicable photography agreement and our Commercial Use Policy for information about permitted uses.
Payments
Payments may be processed through Square or another payment provider identified during checkout. Payment providers collect and process payment-card information according to their own privacy and security practices.
Hersey Photography generally receives transaction information such as the customer’s name, contact information, items purchased, payment status, and transaction amount. We do not normally receive or store a customer’s complete payment-card number.
Service Providers
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We use third-party companies and platforms to operate our website and provide services. These may include:
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Wix for website hosting, forms, data storage, cookies, and website features
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Square for checkout and payment processing
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Session or another booking platform for photography scheduling
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Mailchimp for optional newsletter subscriptions
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Email, file-storage, backup, gallery, printing, and product-fulfillment providers
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Analytics, security, fraud-prevention, and technical-support providers
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Schools and educational organizations involved in school photography
These providers may receive information only as reasonably necessary to perform their services or as otherwise permitted by law. Their handling of information is also governed by their respective privacy policies.
We may also disclose information when required by law, to respond to a valid legal request, to protect someone’s safety, to prevent fraud, or to protect our legal rights and property.
Cookies and Website Analytics
Our website and its service providers may use cookies and similar technologies. These technologies may be necessary for website operation, security, remembering preferences, understanding website traffic, and improving the visitor experience.
You can usually control or delete cookies through your browser settings. Disabling certain cookies may prevent some website features from working properly.
Newsletters and Marketing
We send newsletters and promotional emails only when someone has subscribed or otherwise agreed to receive them. You may unsubscribe at any time by using the unsubscribe link in an email or contacting us.
Unsubscribing from promotional messages will not prevent us from sending necessary communications about an active booking, order, payment, gallery, or customer-service request.
Information Retention
We retain personal information only for as long as reasonably necessary to:
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Provide services and fulfill orders
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Maintain photographs and galleries for one year
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Respond to questions, disputes, or replacement requests
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Maintain required transaction, tax, and business records
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Meet contractual and legal obligations
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Protect our rights and prevent fraud
Retention periods may differ depending on the type of information and service involved. We may retain limited information longer when required by law or reasonably necessary for legitimate business records.
Information Security
We use reasonable administrative, technical, and organizational measures to protect personal information. However, no website, storage system, email service, or internet transmission can be guaranteed to be completely secure.
Please do not submit highly sensitive information through a general website form or ordinary email.
Your Choices and Requests
Depending on applicable law and the circumstances, you may ask us to:
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Tell you what personal information we maintain about you
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Correct inaccurate information
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Delete certain information
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Withdraw permission for certain optional uses
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Stop sending promotional communications
Some information may need to be retained to complete an order, maintain legally required records, resolve a dispute, prevent fraud, or protect legal rights.
For requests involving a student, we may take reasonable steps to confirm that the requester is the student’s parent, legal guardian, or another authorized person before providing, changing, or deleting information.
Third-Party Websites
Our website may link to other websites, social-media platforms, galleries, booking services, payment processors, or online stores. We are not responsible for the privacy practices or content of third-party websites. Please review their policies before providing information.
Changes to This Policy
We may update this Privacy Policy when our services, technologies, or legal obligations change. The revised policy will be posted on this page with an updated effective date. Material changes will apply after they are posted unless otherwise required by law.
Contact Us
For privacy questions or requests, contact:
Hersey Photography
A creative brand of Hersey Creative Studios, LLC
Truth or Consequences, New Mexico
